The Crop Diversification Project (CDP) in partnership with Govt. of Madhya Pradesh, supports farmers in transitioning from traditional cropping systems to high-value alternatives such as Ashwagandha, Sericulture, Mustard, and Safflower. This initiative focuses on increasing farmer income through a combination of capacity building, institutional collaboration, and improved market access. By fostering linkages between farmers, Agri-Entrepreneurs (AEs), and government platforms, the project aims to create a sustainable ecosystem for diversified agriculture and value chain development. 

Key Highlights  

• 22 AEs trained and incubated in April 

• 364 farmers registered on MP Kisan Portal 

• 11 sericulture farmers signed formal agreements with the Sericulture Department, and 4 farmers received the first installment of the subsidy of INR 20,000 each 

• Exposure visit and Demo Plots demonstrations (8 in sericulture, 4 in ashwagandha and 55 in oilseeds) conducted for farmers in Jabalpur 

• Market Linkage & Sales Preparation 

• A total of 2.4 MT of mustard has been traded involving 21 farmers, with a total trade value of Rs. 13,15,725. 

•  39 MT of Ashwagandha has been traded involving 137 farmers, with a trade value of Rs. 86,57,533. 

• Market linkage mapping is actively ongoing with potential buyers 

• Collection center identified, with procurement of materials completed